TL;DR
- The incident occurred in Ahmedabad when a woman entered a jewellery store with a cloth sack containing jewellery drills.
- Instead of tools, she threw chilli powder into the shop onto the staff and tried to flee with handbags and jewellery.
- A video clip shows store staff tackling her, repeatedly slapping her 17 times over the 20-second struggle before police arrived.
- The woman was detained by police and a case was registered for attempted robbery and assault.
- Analysts note how public intervention in retail crime is captured, shared and amplified on social-media platforms.
- The episode also raises questions about store security protocols, the role of bystanders and viral justice in India.




